William Hill US launch
This campaign presents William Hill's major expansion in the United States by signing sports betting agreements that would cover a further fourteen states. It was released across different channels, including print, social media, apps, and events, with a significant impact on new customers.
Creative Director: David Hilton
Senior Creative: Erick Teixeira
Designers: Dinesh Kumar, Michael Francis
Freelancer: Slavka Bozhinova